NeuroMarketing = Dramatic results

email marketing

NeuroMarketing = Dramatic results

email marketing

NeuroMarketing requires us to think deeply about WHAT MATTERS to our clients

…because without imagining a better future our clients will not buy our products.

“In my 15 years with the WPO, this has been one of the best presentations I’ve heard by someone who’s simply brilliant in both knowledge and delivery. I’m thinking communications overhaul for at least two organizations I’m involved with. There will be a significant impact…”

Anne Messenger, Chapter Chair, Woman Presidents Organization New York, USA

“I engaged with Colleen and her team after attending a webinar on the Neuromarketing principles. The concepts she spoke about really resonated with our brand, and post lockdown we didn’t want to fall victim to the ideology of “the man who stops marketing to save money is like the man who stops the clock to save time…

Kaleidoscope provided a NeuroMarketing email campaign and a re-branding of our E-stationary that gave our brand a much needed refresh and positioned us well in the market in an important time. The team is knowledgeable and professional, and definitely go to great lengths to understand their clientele and take an out-the-box approach to get new messages out to market. I would recommend their services.”

Andre Holland, Managing Director, Shutterway

email marketing

“Loved working with Colleen and the team (and it certainly won’t be the last).
Fast, efficient, friendly, professional and exceeded our wildest expectation.”

Here’s what you need to do next:
1) Stop looking around
2) pick up the phone and speak to Colleen
3) sit back and let the team over-deliver
4) enjoy the results and be happy again

You’re welcome 😉

email marketing


Riaan Aggenbag, CEO African Safari Group

“Again, thank you so much for your amazing and enlightening Masterclass. My head is spinning with ideas! Re: NeuroMarketing, The Science Behind the Buying Brain.”


Chard Graumann, Creative Director, Hollywood Agency, Massachusetts USA

email marketing

… sales doubled and trebled “In September and in October. We more than doubled sales of SFS and trebled sales of SF06, directly linked to our NeuroMarketing email campaign. An excellent job done.”

Suzanne Strydom, Mpact Client Service Manager (National)

… double digit growth  “We achieved double-digit growth… result of improved marketing and operational improvements. The primary marketing we did was Kaleidoscope’s NeuroMarketing ecards.”

 Chris Botha, National Sales & Marketing, Mpact

email marketing

Their NeuroMarketing service allows us to go directly into the digital inboxes of our C-suite target audience thereby generating new leads and opportunities for conversation. Of central importance to us is the fact that the Kaleidoscope ecard results are fully actionable and measurable. We looked at a few digital companies before we embarked on this new form of marketing communication; Kaleidoscope’s design strength and understanding of business strategy made them our first choice.”


Greg Carolin, Managing Partner, Decision Processes International – Africa

”As the owner of a company that markets luxury villas to the discerning market, I always felt that our marketing lacks luster. We have over 14,000 Instagram accounts and our rentals are looking good enough. However, most of our bookings historically have come via agents and channels such as Airbnb. Luckily, I had the insight to involve Colleen and her brilliance with only one request: come and teach us how to make our marketing come alive and get more direct bookings. The workshop with my top management team has been the beginning of the change and the results were almost immediate. We now do nothing without asking first how this fits in with what we learned from Colleen…



…Of course, now we need a lot more stock photos of smiling faces looking straight into the camera 😉 but it’s a job worth doing.
Our website will change soon too – cannot do anything anymore the way we used to do it.
I am forever blessed and grateful to have started this process with Colleen, and to see the results as the bottom line in our profit column is slowly changing (for the better) – gotta LOVE that!!!!!!”

Esta-Marita Opperman, Founder & Director, SeaSky Villas


email marketing

… within 2 days; enough work for 3 months“It’s all about getting your brand out there and finding new clients. Kaleidoscope offers a unique way to do this. Their NeuroMarketing ecards work… within the first 2 days of our first mailing we had enough work for 3 months.”


Award winning journalist and former Carte Blanche producer Michael Duffett of Face2Face Films

email marketing

… R6.2m in sales from one ecard“With one ecard we sold 21 of the 26 S130 Bobcat front-end loaders we had in stock at R299 000 each.”


Debby Marx, Group Marketing Communications Manager

email marketing

… constant flow of revenue “The repeat business that we generate from the contact that we made with dealer principles and fitment centres through NeuroMarketing ecards, will ensure a constant flow of revenue in the future.”


Maurice Van Heerden, Planet Electronics

email marketing

… really efficient targeted marketing“If you want to get really efficient targeted marketing in place, this is the company. Their work is incredible and the results are real and meaningful. Their use of NeuroMarketing means that they are using science to make decisions about how to connect your product with the clients who need it.


Penny Louw, University of Cape Town

“I have been a participant in several of Colleen’s workshops. Apart from the fact that the topic* is excellent, the presentation is snappy with multitudes of tools to take away. Response from my members has been overwhelmingly positive.” *The Science Behind the Buying Brain

Anni Wihelmi, Head of WPO (Womens Presidents Association) South Africa

email marketing

… $500,000 enquiry  “After our second ecard in a campaign of 6, we received a production enquiry from Germany: $500,000”


Lisa Buschek, Filmworks, South Africa

email marketing

… ROI of R600,000 pa  “NeuroMarketing ecards have proven to be an effective medium in increasing our new rental client base. The first ecard campaign brought in 100 new rental clients with a potential ROI of R600 000 per annum.”


Gille Farelo, JFA Rentals & Real Estate Company

email marketing

… results are dramatically measurable  “Using Kaleidoscope’s NeuroMarketing ecard system has really been a game changer. Their unique designs are based on design principles underpinned by neuro science; the design has been optimised to get the client’s attention and optimise the tiny time frame we have to deliver the message to a busy and hassled consumer.

Penny Park Ross, Neurobalance


email marketing

… unlocked so many exciting opportunities  “Amazing innovative company with exceptional service! Your NeuroMarketing ecards are the keys that have unlocked so many exciting opportunities for us.”


Lisa Hyman, Leasing-retail, Zenprop

email marketing

… world class  “Your NeuroMarketing ecards enabled us to effect a world class customer satisfaction survey without annoying our clients.”


Andrew Stekhoven, CEO Escrow Europe

email marketing

… we invited 146 busy VIPS (difficult, negative) to our launch – 137 arrived on the day 

… of the 2500 people on our database, 2200 converted to our new service

6 – piece teaser NeuroMarketing  ecard campaign.  Full case study here


Brendan Benfield. Senior executive, Duepoint Financial & Lifestyle Services

email marketing

… fantastic feedback  “We have had fantastic feedback on the Ecard! Everyone from our CEO, MD and directors but most importantly from the potential buyer… he just loved the NeuroMarketing styling!! Thank you for great work and always being on our side!”


Hildegarde Riphagen, Divisional Director, Zenprop Retail

email marketing

… leading company in its field  “Colleen is just the best in writing modern, intelligent and spot-on text for our NeuroMarketing email campaigns. Furthermore are her designs always very striking, fresh and totally unique. Kaleidoscope is definitely a leading company in its field. It is always a pleasure to work with the team; they really listen and want to deliver the best.”


Anneke van der Vyver, Centre for Conveyancing Practice

email marketing

… dramatically changed the way I do my email marketing  “The best investment in time and money that I could possibly recommend; has dramatically changed the way that I do my email marketing.  Since adopting Colleen’s “best practice” NeuroMarketing guidelines, my email response rates have been phenomenal.”


Rod Jones, Telesales Marketing  011 465 7099

 email marketing

… my sales people are blown away  “I thought I would give you some feed back on the success of the new ecard I sent out last Thursday (normally send on Tuesdays as I think it is the most productive day). The stats are based on number of individuals that went onto our website.”


Nick Chapman, 011 452 1101

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