Colleen Backstrom

Director of Kaleidoscope, a Cape Town Neuromarketing Agency, Colleen’s global niche is the Science Behind the ‘Buying Brain’ – what are the triggers that drive dramatic sales increases; why do we say yes? Email, web, social.

Colleen is past chairman of the Institute of Marketing Management, the first woman in South Africa to hold that position. She has received the President’s Award from the Institute of Marketing for “Outstanding Contribution to Marketing in South Africa”.

Colleen is a Cape Town Member of WPO, Women Presidents Organisation, New York, an ACE “Woman of Excellence” Washington DC.; and an industry-expert speaker at global business schools – University of Stellenbosch (MBA programme), Cape Town, Business School of the Netherlands, Amsterdam, and the US Department of State; Academy for Women Entrepreneurs (AWE). Washington and Delhi.

See results here and our clients here