NeuroPricing; The Science Behind the “Buying Brain” [Chapter 2]
Can the way you “style” your pricing affect sales?
Download this workshop that helps us understand the extraordinary, strange and sometimes weird links our brains make when considering the price of your service or product offering. This workshop includes information on the left digit effect, precision pricing vs charm pricing, the mystical power of 9, the magical middle, package pricing and decoy pricing – everything you need to know to grow your bottom line through price styling.
Presenter, Colleen Backstrom, is Director of NeuroMarketing, Kaleidoscope, the leading online marketing company specialising in Applied NeuroMarketing for Email and Web.