NeuroMarketing Academy Courses

Neuro: What BDMs MUST know

NeuroMarketing Course

See what our delegates and clients have to say…

“There are no other workshops available that meet the standard, content and speed of this executive overview of NeuroMarketing.” Penny Louw, University of Cape Town

“One of the most fun, relevant and insightful workshops..."

“One of the most fun, relevant and insightful workshops I have ever attended. Colleen, your passion and knowledge of best-practice NeuroMarketing is in a league of its own. Immensely thought provoking, creative and practical.” Andrew Bramley, CEO, Career Warriors

"Came away inspired and raring to go..."

“Came away inspired and raring to go; what a great session on NeuroMarketing, a great way to get the creative juices flowing and made us all stop for a moment to consider our brands through an outsiders’ eyes – can’t wait to get going on our next email marketing campaign.” Liz Black Editor, Your Business Magazine

"You’ve re-ignited and reminded me why I’m so passionate..."

“You rock! You’ve re-ignited and reminded me why I’m so passionate about marketing. You are so good at what you do! Thank you. I loved the fact that you used case studies as part of the learning. The toolkit was highly valuable.” Wendy Dias, Marketing, Synchron Markings

"... a world class customer satisfaction survey"

“Your NeuroMarketing ecards enabled us to effect a world class customer satisfaction survey without annoying our clients.” Andrew Stekhoven, CEO Escrow Europe

"... generating new leads and opportunities"

“NeuroMarketing directly into the digital inboxes of our C-suite target audience generating new leads and opportunities for conversation. Of central importance to us is the fact that the Kaleidoscope ecard results are fully actionable and measurable. We looked at a few digital companies before we embarked on this new form of marketing communication; Kaleidoscope’s design strength and understanding of business strategy made them our first choice.” Greg Carolin, Managing Partner, Decision Processes International

"... exceeded our wildest expectations."

Riaan Aggenbag, CEO African Safari Group

"Amazingly simple, practical and refreshing approach that makes perfect sense..."

“Amazingly simple, practical and refreshing approach that makes perfect sense… will DEFINITELY be applying
Regarding content the best value for me was the
● extreme importance of emotion and how this fuels decisions
● understanding the importance of colour and images
● the softness and simplicity of NeuroMarketing.”
Lindy Zoutendyk, French Translations Services

"The most mind-blowing session..."

“The most mind-blowing session, very interesting insights.  Where to grab the client and distinguish yourself from the competition. Fantastic.  Timely.  Will apply these ideas!  Teri Kruger, Synergetics Sustainable Solutions

NeuroMarketing Course
60 mins > $429 or 3 x payments $165/m

Full money-back guarantee if value not created, no questions asked – and you get to keep the knowledge you’ve gained. Course Q&A

Email MarketingPresenter Colleen Backstrom is Director of NeuroMarketing, Kaleidoscope, the leading online marketing company specialising in Applied NeuroMarketing for Email and Web. About Colleen here

neuromarketing course
NeuroMarketing Lessons
Start free

neuromarketing courseNeuroMarketing is the study of choice and how our emotions drive those choices. So how does it differ from normal digital marketing and what are the true profits we can expect?

Chapter 1 free lesson here
The Science Behind the Buying Brain

Chapter 2 free lesson here
NeuroPricing

Chapter 3 free lesson here
The Secret Formula of Subject Lines

 

Masterclass 2
NeuroMarketing
7-step Success Formula

neuromarketing course
Is this for you? You’re in charge of digital; you want a proven step-by-step formula to drive new sales and ROI certainty. You need to cut through the hype straight to a practical mastery of this powerful new tool – you want tips, techniques and template ideas to drive your best sales year ever.
neuromarketing course
Download [individual] 60 mins
Buy in Rands R3382 • Buy in Dollars $219
Live on Zoom [groups up to 12] Book here

Masterclass 3
NeuroMarketing
Advanced Workshop

neuromarketing courseIs this for you? Applied NeuroMarketing is your career choice. You want an in-depth proficiency, a practical understanding of global research; a fresh new look into the neuro triggers that drive online conversions; how to monetise the theory behind the science to get to the “buy” button in the brain.
neuromarketing course
Live on Zoom [groups up to 12] 6 hours
Book here

“One small POSITIVE THOUGHT in the morning, can change the entire outcome of your day.”